May 20, 2020 | Manufacturing, Marketing, Retail & Consumer Goods, Translation
What if you could more effectively reach 43 million US residents? Would that effort generate more revenue for your company? In most cases, the answer is yes. All too often, marketers don’t seriously focus on this critical demographic. The Spanish speaking... 
Nov 12, 2019 | Marketing, Retail & Consumer Goods, Translation
Thinking about expanding your business to a new region? One way to accomplish this is by offering your blog in a new language, specific to your intended audience. Educating and entertaining people in their native language can help keep them engaged and this boosts... 
May 28, 2019 | Manufacturing, Retail & Consumer Goods, Translation, Travel & Hospitality
Running a multinational company successfully involves a whole lot more than opening new offices, hiring new team members overseas, and optimizing your website to reflect your global reach. It also involves establishing and maintaining effective internal communication... 
May 21, 2019 | Globalization, Life Sciences, Manufacturing, Marketing, Media & Entertainment, Medical Devices, Retail & Consumer Goods, Technology, Travel & Hospitality
With the vast opportunities of the internet-era, many people are missing out by casting a net that is too wide. Others are catching on quickly and are setting up localization for their products. But what is localization? Reading on to learn about a localized marketing... 
May 9, 2019 | Marketing, Retail & Consumer Goods, Translation, Travel & Hospitality
While not every piece of content on your website needs to be translated, translating your blog can be a crucial part in developing your company’s international growth and expansion strategy. By removing the language barrier through professional website translation... 
May 7, 2019 | Globalization, Manufacturing, Medical Devices, Process, Retail & Consumer Goods, Travel & Hospitality
Every business, regardless of size, should be considering the bigger picture of attracting an international clientele rather than limiting their website and product to a US-based audience only. As your company grows—and isn’t that the goal?—so too will the demand from... 
Apr 9, 2019 | Retail & Consumer Goods, Translation
In today’s ever-evolving economy, eCommerce continues to gain strength and popularity. In fact, eCommerce saw it’s best year ever in 2018—and is predicted to keep growing rapidly. In order to remain competitive in a crowded market, it’s imperative that eCommerce... 
Dec 13, 2018 | Globalization, Medical Devices, Retail & Consumer Goods, Travel & Hospitality
Of almost eight billion people on the planet, less than 6 percent of them are native English speakers. The fact is, most people are speaking a different language. This presents a huge hurdle for app providers like you who are dreaming of reaching a worldwide audience... 
Aug 16, 2018 | Globalization, Manufacturing, Marketing, Medical Devices, Retail & Consumer Goods, Translation, Travel & Hospitality
In 2015, the Census Bureau reported that the United States was home to 63.2 million non-English speaking residents and that areas, such as the Bronx and Miami, actually have a higher percentage of people who do not speak English. These numbers hold major significance... 
May 15, 2018 | Life Sciences, Manufacturing, Marketing, Media & Entertainment, Medical Devices, Retail & Consumer Goods, Translation, Travel & Hospitality
When people want to know more about a product or service, their first instinct is to go online and visit the company’s website. On the site, they will find everything from the company’s brand story to a gallery of the products they sell, typically accompanied by... 
