What Is Localization and Why Should It Be in Your Marketing Strategy?

What Is Localization and Why Should It Be in Your Marketing Strategy?

With the vast opportunities of the internet-era, many people are missing out by casting a net that is too wide. Others are catching on quickly and are setting up localization for their products. But what is localization? Reading on to learn about a localized marketing...
Choosing the Right CMS for International Expansion

Choosing the Right CMS for International Expansion

Having a business that wants to tap into the global economy requires careful consideration when it comes to choosing the right Content Management System, or CMS, for your website. Whether international expansion is your company’s goal today or in ten years, it’s never...
What Are the Benefits of a Localized Website?

What Are the Benefits of a Localized Website?

These days, almost every business or brand has developed an online presence. If you want your products or services to sell, you need to optimize your digital marketing or risk falling behind your competitors. Similarly, global connectivity is only going to continue...
The Benefits of Using Telephonic Interpretation

The Benefits of Using Telephonic Interpretation

As individuals around the world continue to interact and become more linguistically and culturally diverse, there is a need for organizations across all industries to offer active multilingual support, or else they miss out on the business opportunities from...
Globalization vs Localization: Is There a Difference?

Globalization vs Localization: Is There a Difference?

One of the ways companies improve their visibility is through language translation. As English is not everyone’s language of choice, having additional languages for your website or content helps you get to that local market. The global language services market reached...